PlayerLayer have signed a deal to become the official baselayer partner for Leicestershire County Cricket Club.
The Leicestershire deal is a first for PlayerLayer with a professional club. The players will take advantage of PlayerLayers technologically advanced fabrics and garment construction. No external branding is visible on the Leicestershire kit, due to regulations in professional cricket. The supporters and junior Leicestershire PlayerLayers are printed with the county’s logos on the neck and sleeve .
As well as supplying the 1st team squads with technical baselayer, PlayerLayer also provide an online shop. The shop stocks the full range of Leicestershire baselayer product that can be purchased
Marketing director Rod Bradley said “PlayerLayer is a brand on the move. We are the biggest manufacturer of customised baselayer in Europe.
“We are thrilled to be joining forces with Leicestershire, it is a really exciting time in both organisations history. We are excited by the possibilities this partnership offers to both of us.”